News

This is my space for telling you a little more about what I've been up to – news, developments and comment on the evolving world of PR and marketing captured right here.

Copy is copy, right? Er, no.

I am on the mailing list for a number of PR companies and I have to say I find it incredibly frustrating to receive generic copy circulated to anyone that may be willing to publish it without care for either the publication relevance, style or platform.  Read more